While jewellery was in focus at the second season of the five-day India International Jewellery Week (IIJW), the Bollywood quotient grabbed more eyeballs for the event.
Conceptualised by the Gems and Jewellery Export Promotion Council (GJEPC) in 2010, IIJW - that had actress Sonam Kapoor as its brand ambassador this year - had a strong Bollywood influence.
The event, which concluded here Thursday night, showcased designs of 35 jewellery designers and design houses that included Gitanjali, Amrapali, Tanishq, Rosily Paul, Agni and Lakshmi Jewellers, among others.
Bollywood glams up IIJW - Times of India
Conceptualised by the Gems and Jewellery Export Promotion Council (GJEPC) in 2010, IIJW - that had actress Sonam Kapoor as its brand ambassador this year - had a strong Bollywood influence.
The event, which concluded here Thursday night, showcased designs of 35 jewellery designers and design houses that included Gitanjali, Amrapali, Tanishq, Rosily Paul, Agni and Lakshmi Jewellers, among others.
Bollywood glams up IIJW - Times of India
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